German cars are best-sellers in the U.S.

Published by david
January 21, 2013 at 09:56

While Europeans are buying fewer new cars in the U.S. there is growing demand for machines Made in Germany. For German companies in 2012 was a record year. At the Detroit Auto Show Volkswagen and Co showed optimism.

Germans do not complain. 2012 was a record year in the number of cars sold in the U.S. They managed to get ahead in the growing American car market as a whole: 21 percent versus 13 percent. This was announced at the ongoing Detroit Auto Show by President of the Association of the German Automotive Industry (VDA) Matthias Wissmann.

"We Germans, for seven consecutive years, have increased sales faster than the market as a whole", - said Wissmann. According to him, this is due to the fact that the German cars in the U.S. have a good reputation. 

The representative of the German car industry hopes that the trend will continue in 2013. "In the U.S. we can practically offset the weakness in the European market," - said Wissmann

VW Cross Blue

Joyful figures came from Audis rival in the premium class -from BMW. The Munich Concern sold a record 1.8 million vehicles, according to the head of the Detroit sales Ian Robertson. This is almost 11 percent more than in 2011. 

Their success, BMW owes to the American market. In 2011, it submitted 14 new or updated models, this year there will be six. BMW also unveiled in Detroit concept car - the "coupe" fourth series. It is similar to the new "three", but differs from it, among other things, the long wheelbase.  

The new Mercedes E-Klasse, was introduced in Detroit. The head of Daimler Dieter Zetsche said the new engines, new design and electronic assistant driver, just a few innovations, which in the new E-Klasse will be eleven. In addition, the Detroit Daimler presented the new model sports sedan Mercedes CLA, created on the basis of A-Klasse. 

In 2012, the Daimler Group sold worldwide 1.42 million cars of Mercedes and Smart. In the U.S. market were sold 274,000 cars, up 15 per cent more than in 2011.

Mercedes CLA

 In 2012, the Daimler Group sold worldwide 1.42 million cars of Mercedes and Smart. In the U.S. market were sold 274,000 cars, up 15 per cent more than in 2011.

 

All German carmakers are hoping to further increase its market share in the U.S.  The potential is there. In 2012, the number of cars sold in the U.S. Made in Germany amounted to 9 percent of the total. In comparison, the market share of only one Japanese company Toyota, according to the company, was 14.4 percent. On the whole, in 2012 Toyota has sold in the U.S.  27 percent more cars than in 2011.

 

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